Privacy Policy
Last Updated:
1. Introduction
Antiagewashingor Ltd ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website and use our services.
2. Information We Collect
Information You Provide: When you contact us via our form, we collect your name, email address, and message content.
Automatic Information: We collect information about your device, browser, IP address, and how you interact with our site through cookies and analytics.
Third-Party Services: Google Analytics, Google Ads conversion tracking, and Google Maps may collect additional data.
3. Legal Basis for Processing (GDPR)
We process your data based on: (a) Your consent (contact form submissions); (b) Our legitimate interests (analytics, site improvement); (c) Performance of a contract (if you purchase our services).
4. How We Use Your Information
- Respond to your enquiries and provide educational guidance
- Improve our website and services through analytics
- Comply with legal obligations
- Send you educational content (only if you opt in)
- Track conversions for Google Ads (anonymised)
5. Data Sharing
We do not sell your data. We may share information with service providers (email hosting, analytics) who process data on our behalf. All processors have appropriate data protection agreements.
6. Cookies and Tracking
Essential Cookies: Required for site function and security. Always enabled.
Analytics Cookies: Google Analytics (_ga, _gid, _gat) help us understand site usage. You can disable via our cookie settings.
Marketing Cookies: Google Ads uses cookies (_gcl_au, _gcl_aw) and Consent Mode v2 for conversion tracking and remarketing. You can disable via our cookie settings.
7. International Data Transfers
We use services (Google) that may transfer data outside the UK. These transfers are protected by Standard Contractual Clauses and adequacy decisions.
8. Data Retention
Contact form data: 12 months, then deleted unless ongoing correspondence. Analytics data: 14 months (Google default). You can request deletion at any time.
9. Your Rights (GDPR/UK Data Protection)
You have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion ("right to be forgotten")
- Restrict processing
- Data portability
- Withdraw consent at any time
- Lodge a complaint with the Information Commissioner's Office (ICO)
10. Third-Party Services
Google Analytics: Tracks website usage. Data is anonymised. Google's Privacy Policy applies.
Google Ads Conversion Tracking: Measures ad performance. Uses Consent Mode v2 to respect your preferences.
Google Maps: Embedded map on contact page. Google's Privacy Policy applies.
11. Security
We use HTTPS encryption, secure servers, and industry-standard protections. No system is 100% secure. If you have concerns, please contact us.
12. Children's Privacy
Our services are not directed at children under 16. We do not knowingly collect data from children. If you believe we have, please contact us immediately.
13. Changes to This Policy
We may update this policy periodically. Significant changes will be announced on our site. Continued use indicates acceptance.
14. Contact Us
Data Controller: Antiagewashingor Ltd
Address: 47 Berners Street, London W1T 3NF, United Kingdom
Email: info@antiagewashingor.world
Phone: +44 20 7946 0958
To exercise your rights or report a concern, contact us using the details above.